WHO WE ARE
Founded in 2009 under the maxim “knowledge is power,” Soul Pop U is a fiscally sponsored organization of the New York Foundation for the Arts whose mission it is to reconnect art, culture, and entrepreneurship with schools and communities across the country and around the world. Artists sponsored by Soul Pop U are not only revered for their musical superiority, but are also extolled for their academic, professional, and civic accomplishments - making them role models for our leaders of tomorrow.
WHAT WE DO
Soul Pop U sponsors outstanding artists, sending them into the community to introduce young people not only to the entertainment industry, but also to inspire them to achieve their full potential. We do this through school assemblies or community presentations which combine live performances as well as fireside chats with audience members. These interactive presentations incorporate performance, Q&A, arts education, and motivational speaking. Soul Pop U artists are Ivy-league graduates, accomplished corporate professionals, and are responsible and active civic participants. We are therefore able to offer fresh, educational, inspirational, and new perspectives on what it means to “go for the gold”.
WHAT IS SOUL POP?
Soul Pop is smart mainstream music infused with classic sensibility and virtuosity. Soul Pop U believes in this progressive genre because of its main tenet: empowerment.We look for artists who offer first-class talent and innovative performances, coupled with compelling personal histories. This rare combination makes our artists true examples to follow in their communities, and ambassadors to the world. For Soul Pop U, this is the ultimate, not only in arts education, but also in personal development and achievement.