Lincoln Center for the Performing Arts
New York, NY
Full Time Permanent
Associate Director, Membership
Planning and Development
Lincoln Center for the Performing Arts (LCPA) serves three primary roles: it is the world’s leading presenter of superb artistic programming, is a national leader in arts education and community relations, and functions as the manager of the Lincoln Center campus, which is home to 11 separate resident organizations. LCPA presents over 350 performances annually throughout our different performance series including American Songbook, Great Performers, Live from Lincoln Center, Mostly Mozart Festival, Midsummer Night Swing, Lincoln Center Out of Doors and White Light Festival.
In addition, LCPA supports an array of programs for Lincoln Center Education including its community and family programming. Further, LCPA supports initiatives related to events at the David Rubenstein Atrium, LC Kids, as well as numerous key institutional initiatives and projects.
The Associate Director, Membership is a key position in the Planning and Development department and will report to the Director, Individual Giving. The Associate Director will manage a small team of membership professionals and is primarily responsible for oversight of the Friends of Lincoln Center, Friends of Mostly Mozart, Chairman's Council, Lincoln Center Kids, the Lincoln Center Student Advisory Council, and achieving institutional contributed income goals within the overall budget.
The Associate Director will liaise with the Marketing Department to develop strategies with customer analysis and insights and aid in development, delivery, and evaluation of performance and institutional marketing campaigns, aiming to improve ROI, patron retention, and brand loyalty across all membership portfolios. The Associate Director will also partner with the Marketing Department to mine the patron databases with a focus on analyzing ticket purchase and membership behaviors to gather patron intelligence and evolve and execute Lincoln Center's customer relationship management strategies to maximize contributed income for Membership.
• Plan annual goals and strategies for membership giving and cultivation/stewardship events with a focus on building a portfolio of donors from $100- $25,000 in conjunction with the Director, Individual Giving.
• Develop and implement an annual membership program and improve online giving programs including drafting compelling appeals, pulling lists and reports, tracking progress, maintaining clean portfolios, and annual appeals.
• Provide strategic input and oversight of the multi-channel renewal, upgrade, and acquisition schedule for Lincoln Center's membership programs.
• Lead membership recast with the help of outside counsel.
• Improve database utilization for tracking member participation and campaigns.
• Increase member loyalty and unrestricted giving to Lincoln Center by restructuring membership benefits.
• Provide analytical insight into ticket buyer and member behavior and characteristics to identify acquisition and upgrade prospects for the Friends and Chairman's Council to ensure a steady increase in contributed income.
• Conduct prospect research to build pipeline for various membership groups.
• Manage the Friends of Lincoln Center, Friends of Mostly Mozart, Chairman's Council Lincoln Center Kids, and the Lincoln Center Student Advisory Council budgets.
• Work with IT DBA and Development Operations to ensure record quality in patron databases (Tessitura, Pledgemaker).
• Develop systems and procedures to close the gap in data relay points between databases, providing a clearer picture of patrons across systems and channels. Look for new ways to improve data capture, data utilization, and patron management.
• Participate in special events as needed and provide general event support to individual giving team to support fulfillment and stewardship efforts.
• 7+ years of work experience in a development department with a particular focus on membership.
• Proficiency with Tessitura or other CRM System required.
• Strong, advanced Microsoft Excel skills.
• Proven experience with using technology to advance the goals of donor programs like donor tracking systems, prospect researching tools, and wealth screening tools.
• Strong problem-solving and leadership abilities with a demonstrated record of success in managing robust membership programs.
• Ability to work independently and in a collaborative team environment across multiple programs and departments.
• Outstanding interpersonal and communications skills, both oral and written.
• Extremely detail oriented with excellent prioritization instincts and ability to shift priorities seamlessly.
• Bachelor’s degree or equivalent combination of education and experience
• Ability to work evening and weekend events as required.
Application Instructions / Public Contact Information
Please submit a resume and cover letter (with salary requirements and outlining your interest in Lincoln Center) to the firstname.lastname@example.org inbox. Submissions without cover letters will not be reviewed.
Please list: Associate Director, Membership in the subject line.
Internal Candidates should contact a member of the Human Resources Department directly.
Lincoln Center for the Performing Arts is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment, and does not discriminate against any employee or applicant for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. LCPA is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.