Freelance Publicist - Arts & Culture

Freelance Arts & Culture Publicist

Boutique PR firm specializing in arts and culture seeks an experienced freelance publicist to support a dynamic roster of clients, including artists, commercial galleries, and nonprofit art institutions. This role is ideal for a strategic and results-driven communicator with deep industry knowledge, strong media relationships, and the ability to balance high-level publicity efforts with some administrative tasks.

Responsibilities:

• Develop and execute compelling media strategies for clients in the contemporary art and culture sectors, ensuring strong, sustained press coverage.
• Secure top-tier media placements, managing multiple campaigns from inception to completion in a fast-paced, results-oriented environment.
• Craft and refine press materials, including press releases, media alerts, briefing documents, and tailored pitches.
• Manage media outreach, proactively engaging journalists, editors, and producers across print, digital, and broadcast platforms.
• Monitor, compile, and share press coverage, maintaining detailed reporting for clients.
• Plan and oversee press events, including previews, media visits, and photo shoots.
• Handle press inquiries and requests in a timely and professional manner.
• Maintain and update targeted press lists, ensuring accuracy and relevance.
• Assist with administrative tasks, including drafting client meeting agendas, scheduling, and calendar management.
• Participate in client meetings, taking comprehensive call notes and following up on key action items.
• Coordinate travel logistics for journalists and influencers, including booking flights, hotels, and dining arrangements for domestic and international trips.

Requirements:

• Minimum of 4 years of experience in arts and culture communications, preferably at a public relations agency.
• Proven track record of securing high-impact media coverage across major art, culture, and lifestyle outlets.
• Strong relationships with journalists and editors, with an ability to craft tailored, compelling pitches.
• Deep knowledge of the art world and cultural landscape, with a keen understanding of media trends.
• Exceptional writing and editing skills, with a sharp eye for storytelling and press materials.
• Ability to work independently and collaboratively, managing multiple clients and deadlines with precision.
• Strong organizational skills, with attention to detail and the ability to balance strategic publicity work with necessary administrative tasks.
• Bachelor’s degree in art history, public relations, communications, journalism, marketing, or a related field.
• Fluency in French is a plus.
• Experience with social media strategy and content development is a plus.

If you are a proactive, creative, and detail-oriented publicist with a passion for the arts and culture sector, we would love to hear from you!

Please submit a cover letter and a resume as a single pdf.

03/24/2025