2025 Open Call for Submissions: The MACRO Project Billboard Exhibition

The MACRO Project invites New York State artists to submit original artworks to be selected for display on billboards located on well-trafficked roads in the Finger Lakes region. Submissions are due Sunday, March 16, 2025 by 11:59PM (ET). Four artists will be selected, one for each of the months June, July, August, and September 2025, to have their work displayed.

Respond to this year's MACRO exhibition themes:

• What is Landscape?
• Centers & Peripheries (Urban/Rural)
• Water
• micro to MACRO

Submit artworks as digital image files to be printed and installed on a 22'x10' billboard. Artworks can be photographs and digital images, but also images of physical paintings, drawings, prints, models, and sculptures. However, at this time we are unable to consider moving images or sound.

Selected artists will receive their own billboard in the Finger Lakes for four consecutive weeks during June, July, August, or September 2025. The MACRO Project will cover all expenses for the production, mounting, and leasing of the billboard.

MACRO, based in the Finger Lakes region of Upstate NY, is a collaborative initiative by curators Camaron Cohen and Rodrigo Guzman-Serrano dedicated to transforming public spaces and urban infrastructure through art exhibitions and installations. By claiming and repurposing billboards and other sites into dynamic art spaces, we challenge traditional perceptions and embed art within the urban fabric in a critical yet accessible way. Our mission is to offer viewers an alternative perspective, blending art into everyday landscapes while sparking meaningful conversations about art, society, and the environment.

Submission Specifications:

There is no application fee. Please submit the following items by Sunday, March 16, 2025, at 11:59 PM (EST):

• Up to three (3) original artworks*, with corresponding title, media, original size, and date.
• Identify which theme(s) your artwork responds to (e.g., "What is Landscape?").
• Current town/city of residence. Artists must live and work in New York State at the time of submission.
• A short artist statement/bio (less than 500 words).

* All images must be in .jpg format, with a minimum of 300 dpi. No exceptions.

For full submission details and to apply, please visit our website at:

https://www.themacroproject.art/2025opencall

03/16/2025